What Brand Is Your Therapist? | Dr Lin Fraser

What Brand Is Your Therapist?

November 23rd, 2012 by drlinsf in Lins Bits

NYT Magazine

By LORI GOTTLIEB

Published: November 23, 2012

What Brand Is Your Therapist?

Psychotherapy’s struggle to sell itself.

http://www.nytimes.com/2012/11/25/magazine/psychotherapys-image-problem-pushes-some-therapists-to-become-brands.html?smid=pl-share

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